Software is an integral part of any industry. It’s pervasive. It touches every business acting as the building-block to provide the tools to run a modern business. Without investing in these building blocks companies lose the ability to compete effectively.

Targeting Innovation’s Software team have extensive experience across a wide range of software, we have specialist knowledge in application development, digital media and e-learning. Headed by George Boag, each member has had firsthand experience of running a software-related business.

Over the last 10 years the Software Team has worked closely with over 300 software product and services companies, helping them with technology and commercial issues. We help technical companies to acquire the supporting business skills that make their business a success.

We have also delivered a number of UK-wide initiatives to assist with issues such as skills development, marketing, sales, internationalization, business funding and HR.

High profile projects have included the inaugural Scottish Software Awards, held in June 2003 to great success, and the development of an E-business Supplier directory for Scottish Enterprise which now acts as an important marketing tools for many Scottish software companies. Visit www.scottish-enterprise.com/ebusiness-suppliers

Customers include:

• Department of Trade & Industry
• Scottish Enterprise Network
• Scottish Enterprise
• Scottish Executive