Targeting Innovation

Online marketing is vital to your business. So it's vital you get it right. We'll show you how.

The Online Marketing Seminars from Targeting Innovation Ltd is now complete for 2008. We'll be running them again early in 2009.  They are unmissable for anyone who is serious about their web site.

Don't just take our word for it though! Look what some of the attendees from the last series had to say:

"excellent seminar - there was so much about this I didn't know"
"very thought provoking - a few real "lightbulb moments"
"great seminar, pitched at just the right level"
"Fantastic presentation, opened up endless internal debate surrounding our whole approach."
"Very good Session, relevant content & good length of discussion".

If you would like us to keep you informed about the next series of online marketing seminars please contact us or call on 0141 572 1600. 

The topics covered are:

• Email Marketing
• Search Engine Marketing
• Web Site Usability
• Writing for the Web
• Social Networking
• Selling Online

Why is this so important?
Research tells us that businesses that maintain or increase their marketing activity in times of economic downturn fare far better than those that cut back - and the Internet has repeatedly been shown to be the most cost effective marketing and communications channel available.

Meanwhile businesses and consumers alike are turning to the web in increasing numbers to identify, research and purchase the products and services they need.

What is the Seminar Series about?
The Online Marketing Seminar Series is a set of 6 half day seminars, designed to cover everything you need to know to make sure you're getting the best possible returns from your web site and online marketing. We'll show you what really works and what doesn't, and how to move forward. You will leave the seminars educated, inspired and enabled to start making real improvements and see better returns.

The seminars combine up to the minute research, real world examples, practical and realistic advice and the opportunity to interact with and learn from your peers.

Who should attend?
These sessions are for anyone who is serious about their web site. You don't need to be a techie or a marketing expert. You do need to come along if you:

• are a business owner or director
• are responsible for your company's marketing or sales
• are responsible for looking after your company's web site
• are a marketing or advertising creative
• are a web designer, developer or consultant
• want to reach new customers or improve customer retention

The knowledge, hints, tips, expertise and insight you will gain from the seminars will help you improve every aspect of your company's marketing. You'll learn what works and why, and just as importantly, what doesn't.

Each half day session covers a key element of your online marketing activity. At a cost of £90 (ex VAT) each, including lunch, they're fantastic value.

Of course you don't have to attend the whole series but, as all these elements of your online marketing relate to and influence each other, you will get the most benefit if you do come to them all. There are discounts for block and multiple bookings.

When and Where?
The Seminars are all delivered at our Glasgow city centre offices. They run from 10:00 till 13:30, including lunch. To find out more about an individual session click on that particular session above.

How do I know they're any good?
We believe that these sessions are the best around. And at £90 + VAT per head including lunch, they are fantastic value. But don't just take our word for it - see what some previous seminar attendees had to say:

"Best seminar I have ever been to"
"Obviously extremely knowledgeable and a compelling presenter"
"Best 2 hours in a long time"
"Please keep doing these courses"
"A captivating speaker"

Not only that, but 100% of previous attendees said the events were "value for money" and 100% said they would receommend them to a friend or colleague. 

The Online Marketing Seminar Series. You can't afford not to.