Targeting Innovation

Email is now the most effective and important marketing medium available.   But it's a minefield. How do you make sure your message gets through, gets read, and gets actioned? We'll show you the way.

Email Marketing lets you reach new customers and keep your existing customers coming back - at a fraction of the cost of any other method.

However, spam, fear of fraud, and overcrowded inboxes are making it harder and harder to get your message across.

Our email marketing seminar will show you how to plan, design, deliver and measure your email marketing. You will leave this session with an understanding of how to:

• Get users to subscribe to your email marketing
• Ensure that your emails get past the spam filters
• Design your email to give it the best possible chance of actually being read, and not just deleted
• Get your customers to take action

We'll show you what to do - and what not to do - to make sure that your email marketing gets results. We'll show you examples of best practice and research that demonstrates what the users think is important - not just the so-called experts.

Email Marketing is too important to your business for you to miss this seminar!

Who should attend?
You should attend this seminar if you:

• are responsible for your company's marketing
• look after your company's web site
• are a company director or owner who influences marketing
• want to get better results from your marketing
• want to improve repeat business and customer retention
• advise other businesses on email or online marketing

Why attend?
The knowledge and understanding you will gain in this seminar will help you improve every aspect of your company's marketing performance. You'll also get a nice lunch, the opportunity to network and discuss with like minded companies, and put our Ebusiness experts on the spot.

The Details:
Time: 23rd October 2008, 10:00-13:30
Cost: £90 per person. Lunch included. Block and multiple discounts.
Location: 50 Waterloo St, Glasgow G2 6HQ

Glasgow companies may also be eligible for 50% funding towards the cost of these events! Contact us to find out more.

To book: click the link at the top right of this page to book and pay online, or call us on 0141 572 1600.

If you would like to book more than one session PLEASE CALL US to ensure you receive your discount!